The self-reference effect is a tendency for people to encode information differently depending on the level on which the self is implicated in the information.Various strategies can be applied such as chunking and mnemonics to aid in encoding, and in some cases, allow deep processing, and optimizing retrieval. Semantic encoding is the processing and encoding of sensory input that has particular meaning or can be applied to a context.Acoustic encoding is the encoding of auditory impulses.Visual sensory information is temporarily stored within our iconic memory and working memory before being encoded into permanent long-term storage. Visual encoding is the process of encoding images and visual sensory information.
Dorsal and ventral streams in the human brain visual system.
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